Big Tobacco Won Their Lawsuit Against New FDA Graphic Warning Labels

Back in June of 2011, the FDA announced new warning labels for cigarettes that were pretty gruesome on purpose, to shock people into not buying cigarettes. In August, five tobacco companies sued the government saying that the rule violated their right to free speech because it was forcing them to advertise against themselves. Yesterday, the judge in question ruled for the tobacco companies saying that the law did violate their free speech, that the graphic warnings were more shocking than text warnings, and that they weren’t based in fact:

Although an interest in informing or educating the public about the dangers of smoking might be compelling, an interest in simply advocating that the public not purchase a legal product is not.

One of the proposed new warning labels


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  1. Big Tobacco Is Suing The FDA | Apt46 - pingback on March 1, 2012 at 6:11 am

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