An eyecatching link on a website which encourages people to read on. It is often paid for by the advertiser (“Paid” click bait) or generates income based on the number of clicks.
-from Urban Dictionary
Clickbait headlines are quite possibly the worst thing to have happened to the Internet, ever. And like a virus, it keeps spreading, thanks to the success of terrible, terrible websites like Upworthy.
To fight this scourge, a Twitter guy (it’s gotta be a guy, right?) named @SavedYouAClick started reading a bunch of a clickbait articles and then posting awesomely sarcastic summaries of what you’d find in the article, were you to take the bait. Examples: (which are better understood by starting to read them at the RT, and then reading the beginning part)
Co-valedictorians RT @HuffingtonPost: Identical twins get school’s highest honor
Less than $6 per passenger. RT @cnni: Guess how much money airlines make when you fly. You might be surprised:
Run away. Fast. RT @businessinsider: A former Navy SEAL explains how to escape a dangerous situation
It’s called Drizly. RT @latimes: A liquor delivery app just launched in L.A.:
She’s pregnant again. Those are the details. RT @OK_Magazine: Breaking: @kourtneykardash is pregnant! Details:
LeVar Burton bringing back Reading Rainbow RT @Upworthy: That one time when a famous Hollywood person created a Kickstarter so kids can read
It’s not. It could give you a hand injury, though. @mashable: Why Texting Is Killing You
It’s a red panda. Cute, but not cutest ever. RT @Cosmopolitan: Is this the cutest GIF ~*eVeR?
Abandoned island near the Bronx. RT @HuffingtonPost: We’re pretty sure a visit to this island will give you nightmares
No. Just let it go. RT @GuardianUS: Does a spouse not liking Frozen qualify as grounds for divorce?
Water quality. RT @businessinsider: A chemist has uncovered the secret to brewing delicious coffee at home
Sexism. RT @Slate: What we found while lurking on an anonymous college message board for two years will disgust you:
Invaded Normandy. RT @businessinsider: Here’s how the Allies began to win World War 2, 70 years ago tomorrow
Because you’re not enjoying it. A study found they’re linked. RT @NYMag: Why you’re constantly exercising and never losing weight:
Wal-Mart sells a TON of CDs. RT @FortuneMagazine: Here’s why Pharrell and Robin Thicke played the Wal-Mart annual meeting for free
Florence. (It’s just a user poll). RT @mashable: What is the best summer vacation spot in the world?
From Twitter, via FAIL Blog